Girls’ Clothing—Sexualizing At A Very Young Age
Are we surprised? A recent study published by Springer Science+Business Media reveals that 29% of clothing made for girls (we’re not even talking teenagers here… these are “little” girls) features sexualized characteristics.
“...sexualizing characteristics in girl's clothing may contribute to the development of self-objectification...”
The abstract accompanying the study discusses objectification theory and how sexualizing characteristics in girl’s clothing acts as a possible socializing influence that may contribute to the development of self-objectification in preteen girls. This condition can lead women to evaluate their own bodies according to narrow, often sexualized, standards of attractiveness.
The study’s home page is here: http://www.springerlink.com/content/1v535414815328t8/

Rod Gustafson has worked in various media industries since 1977. He founded Parent Previews in 1993, and today continues to write and broadcast the reviews in newspapers, on radio and (of course) on the Internet. He currently serves as the President of the Alberta Association for Media Awareness, a provincial non-profit society. He also authors a regular column for