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Still shot from the movie: The Greatest Movie Ever Sold.

The Greatest Movie Ever Sold

With a tongue-in-cheek attitude, Morgan Spurlock looks at the practice of product placement in movies and other entertainment, by making a documentary funded by product placements. The film's alternate name (which captures the spirit of the project) is Pom Wonderful Presents: The Greatest Movie Ever Sold. Get the movie review and more. »


Overall: A-
Violence: A-
Sexual Content: B-
Language: D+
Drugs/Alcohol: B
Run Time: 88
Theater Release: 22 Apr 2011
Video Release: 23 Aug 2011
MPAA Rating: PG-13
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Morgan Spurlock also directed the documentaries Super Size Me, Where in the World is Osama Bin Laden and a segment in Feakonomics. A good example of integral product placement/promotion is the Austin Mini’s starring role in the movie The Italian Job. The documentary’s title spoofs the classic biblical movie, The Greatest Story Ever Told.

Home Video Extra Features

The Greatest Movie Ever Soldreleases to Blu-ray and DVD on August 23, 2011. Bonus extras include:

- Commentary by Director Morgan Spurlock, Producer Jeremy Chilnick, Cinematographer Daniel Marracino and Editor Tom Vogt

- Workin’ Nine to Five (AM): POM Behind-the-Scenes Featurette

- Five Deleted Scenes: The Greatest Vacation Destination: Aruba, My Favorite Commercial: A Montage, Ralph Nadar: Words of Wisdom, Softer Is Louder: Frank Luntz and Delving into the Consumer Unconscious: ZMET Extended.

- Five Commercials: Alternate Pom Wonderful Commercial, The Greatest Airline You’ll Ever Fly: Jet Blue In-Flight, JetBlue Commercial, Hyatt Commercial and The Greatest Hotel You’ll Ever Experience: Hyatt Welcome.

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About the Reviewer: Kerry Bennett

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